Government Protection in Use
To date no one has sought a copyright for an actual custom-designed tattoo. However, in November 2002 Elayne Angel, master piercer and owner of the Rings of Desire body piercing specialty studio, received a service mark, another form of government protection, for her tattoo design of black and gray angel wings. Angel worked with tattoo artist Bob Roberts to create the design, then Roberts tattooed the wings onto Angel in 1987. Angel’s service mark, a government registration to protect a symbol used in the sale or advertising of services of one company from those of others, protects her wings from being used in advertisements by other piercing studios.
Angel believes that government registration of body art is necessary to protect people’s custom work. “I think it is totally fair for original artwork of all kinds to be copyrighted, including tattoos. I have to say, even though imitation is considered a form of flattery, it really freaks me out to see my wings tattooed on other people!” Angel states. “They are an original, very personal artwork. They were designed by the artist, and myself, working together to create the design that was perfect for me. The idea that someone saw a picture, and brought it to an artist to be copied, shocks and disturbs me!”
Professional body art organization, such as the Association of Professional Piercers, supported Angel’s decision. After Angel’s wings received a service mark, the APP stated in its newsletter, “By agreeing to register a tattoo, the US Patent and Trademark Office has indicated that the products of our studios are indeed commercial artwork and worthy of legal protection. A tattoo can now be afforded the same consideration granted a piece of poetry, music or art used in the business world. Having this legal precedent on our sides serves to further establish body art as profession in the eyes of the law.”
Posted in Legal-Issues